Justin Huff
Managing Partner, EMBARK Safaris
Advisor Bio
A tour operator by trade, I began my career specializing in VIP luxury travel to the exotic parts of the world (Africa, Asia, Latin America, etc.). After a few initial trips to Africa, I decided to exclusively focus on the continent and ended up managing National Geographic Adventures' Africa departures. Along the way, I was recruited by a reputable British safari operator and focused exclusively on Botswana and Tanzania as my specialities along with multiple educational visits to the countries. Prior to the pandemic, I had a go at entrepreneurship and started my own tour operator before joining EMBARK Beyond and ultimately co-founding EMBARK Safaris. When I'm not traveling to Africa on educational visits, I live in San Francisco with my family.
Favorite Destination
Botswana - The country's sustainable low-volume business model provides the most exclusive, epic game viewing on the planet. Guests stay in small, ultra-luxe camps with their own enormous, private "playground" of stunnign wilderness teeming with wildlife.
Areas of Speciality
Honeymoons, Multigenerational Families, Kosher Safaris, Over the Top
My Travel Style
In depth, off the beaten path experiences. I love being the first to experience something or creating an experience from scratch myself to share with guests.
Fun Facts
I’m a guitar player! I’ve been playing as a hobbyist since I was 13 and had a brief stint in a heavy metal cover band when I was in high school. Music is a huge passion of mine, and I’m enjoying seeing my daughter share the same interests with her voice, keyboard, and Ableton (beat-making) lessons. I am proficient in Russian. I've been to over 60 camps in Botswana.