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Daniela Frewa

VP of Marketing

Advisor Bio

With over 20 years of international experience across luxury travel, hospitality, fashion, and real estate, Daniela Frewa brings a deep understanding of how brands connect meaningfully with high-net-worth audiences. Daniela is known for building brands rooted in craftsmanship, relationships, and emotional resonance rather than trends or tactics. Her career spans senior leadership roles with global luxury brands and advisory platforms, where she has shaped positioning, driven growth, and launched integrated marketing initiatives across multiple markets. A strategic thinker with an operator’s mindset, Daniela blends big-picture vision with hands-on execution in fast-growth environments. She is deeply passionate about travel, culture, and the power of beautifully crafted experiences to create lasting human connection.

Favorite Destination

Rome, a city that continues to capture my heart time and time again.

Areas of Speciality

Luxury brand strategy, storytelling, integrated marketing, high-touch clienteling, strategic partnerships, and scaling brands in high-growth environments.

My Travel Style

Carefully planned and off the beaten path.

Fun Facts

Fresh pasta is my weakness. I'm a terrible singer, but I love karaoke. I'm a kid at heart and enjoy Disney movies just as much as my 8-year-old.

Languages

Fluent in English and Spanish. Basic Italian and Brazilian Portuguese